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Save the Date for the Future Media Lab.'s 4th Conference: The Future of Content!

The Future Media Lab., EMMA’s think-tank for knowledge sharing, policy advice and business innovation concerning the future of media, proudly announces its fourth annual conference on January 21, 2014: “The Future of Content: Innovations in content creation, dissemination and consumption”. Media experts, key stakeholders, and politicians will meet each other to examine and discuss how innovations influence consumer behaviour and content creation.

Press releases

European publishers urge European Commission to challenge Google further

In an unprecedented move of solidarity, hundreds of Europe’s leading publishers and their trade associations at European and National level have joined together in an informal coalition to call on European Commission Vice President Joaquín Almunia to reject outright the package of draft measures offered by Google on 25 April this year to end their abusive practices.

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Future Media Lab. trailer video of April conference now available!

A trailer video of the Future Media Lab.'s last conference, which took place in Brussels on 23 April 2013, is now available.The conference, titled "Understanding Disruption and how it drives innovation in the media sector", gathered  approximately 125 media experts, EU policy makers and key stakeholders to work on a vision of the future media landscape in 2050 and discuss the political aspects of this outlook.This was the third Future Media Lab. conference since the think-tank's launch in February 2012.

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EDAA rolls out pan-European consumer education campaign on OBA

The European Interactive Digital Advertising Alliance (EDAA) has launched the first phase of its pan-European consumer awareness campaign today in the UK – with the aim of providing information about online behavioural advertising (OBA), or interest based advertising, to empower internet users across Europe.

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EMMA's UK member, PPA, wins overall FIPP Research Award

The UK’s Professional Publishers Association, PPA,which is one of EMMA's members, has won the overall prize at FIPP’s Research Awards. In a ceremony that took place in Barcelona, Spain, on 23 May, the entry, ‘Magonomics’, won the award for Best Research by a National Association, and the judges felt that the study should also be the Overall Winner.