The Future Media Lab. cooperates with the European Commission’s Digital Futures Project to develop an interactive conference programme

The Future Media Lab. is collaborating with the European Commission’s “Digital Futures” Project to bring a unique, interactive dynamic to the third Future Media Lab. conference, which will take place next week on 23 April 2013 at the Representation of the Free State of Bavaria to the EU in Brussels. This conference will be opened by Vice-President Neelie Kroes, European Commissioner for Digital Agenda.

At the core of this half-day event with more than 150 media executives, EU politicians and key stakeholders is a 2-hour interactive session that will be run by the European Commission’s “Digital Futures” team. The interactive session will allow conference participants the exceptional opportunity to share their vision of Europe’s future media landscape and debate the related legislative and social challenges. 

The Digital Futures project uses co-creation formats (i.e. World Café) and the Futurium online platform to tap into the collective wisdom and creativity of stakeholders to develop long-term visions (futures) and policy ideas for beyond the Digital Agenda and Europe 2020.

By coordinating this event with the European Commission’s Digital Futures team, conference participants as well as other interested parties are able to log-in online to share their ideas of what Europe’s media will look like in the year 2050, which will allow those who are not physically able to attend the conference to join the discussions in the run-up to and after the event. The online discussions will take place on the European Commission’s Futurium virtual platform: http://ec.europa.eu/digital-agenda/futurium/en

The Futurium platform has been developed to allow European citizens to co-create the digital future they want to see for Europe on a variety of subjects. This virtual platform is aimed at sharing policy ideas, opinions and visions for Europe’s media landscape in 2050, and is an excellent way for conference participants to stay in touch by continuing their conversations after the event. Additionally, the ideas that are shared on the platform in the run-up to the event will be presented during the conference, and eventually feed into a European Commission report due out early next year.

Information about how to use Futurium can be found here

The Future Media Lab. conference is presented by AER (Association Européenne des Radios), EBP (European Business Press) and EMMA (European Magazine Media Association). It is also kindly supported by the Representation of the Free State of Bavaria to the European Union, as they provide the venue and conference facilities. We also thank Microsoft, the Platinum Sponsor, Bloomberg, the Gold Sponsor, as well as Sappi and Newsmodo, the Silver Sponsors of this event.

For more information about the conference or the Future Media Lab. initiative, please visit our website.

You can also follow the Future Media Lab on Twitter @fml_eu.

The Future Media Lab. is a think tank initiative launched by the European Magazine Media Association, EMMA, in 2012 with the aim to anticipate the future media landscape and draw conclusions for the most appropriate European legislative and non-legislative framework for all media sectors. It aims to bridge the gap between fast-paced innovations in the media sector and long-lasting legislative procedures at EU level. www.futuremedialab.info

Press Contact:

Future Media Lab. conference details:

Karin Fleming

contact@futuremedialab.info 
+32 2 536 06 07.

The Association of European Radios (AER) is a Europe-wide trade body representing the interests of over 4,500 private/commercial radio stations across the EU27 and in Switzerland. AER's main objective is to develop and improve the most suitable framework for private commercial radio activity.For more information, please contact Vincent Sneed, Manager, vincent.sneed@aereurope.org, Ph: +32 2 736 9131 or visit the website: www.aereurope.org .

European Business Press (EBP) is a professional association of the leading European business publications. EBP was founded 50 years ago and presently counts 47 members in 27 European countries.For more information please contact Slobodan Sibincic, Secretary General, sibincic@gvskupina.si, Ph: +386 41 661 906 or visit our website:www.european-business-press.com .